Clothing and footwear
Poles are more and more eager to buy bigger quantities of cloths and footwear. Polish brands are happy about it. According to Bank Pekao's report, the market will be constantly developing up until the end of the decade and the dynamics of growth will not fall below the level of around 5% .
However, the market is very fragmented - a significant part of it has been effectively seized by the largest producers ( they occupy a total of 30% of the Polish market ), but there is enough room for smaller entities. Handmade brands are also very well perceived.
On the one hand, it's good news for producers and sellers of footwear and clothing, on the other hand, it is worth remembering that high competition makes the overriding problem stopping once acquired customer.
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