Grocery stores
According to GFK data from 2017 , there are over 100,000 grocery stores operating in Poland of which more than a quarter are chain stores, but at the same time only 6% of the market belongs to discounters, super- and hypermarkets. The market is still open for smaller entities.
For an owner of a traditional grocery, this means one thing - very high competition. You need to be constantly striving for customers' concerns. Competitive price is no longer enough and in addition, it is unprofitable in the long run - the customer will always find a cheaper store and will shop in it .
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